average trucking cost per mile

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Trucking Cost Per Mile Spreadsheet – The process of measuring target audience size against the cost of that audience is based on efficiency calculations, which are popularly known as cost-per-thousand (CPM), which is an estimate of the cost of exposing 1,000 audience members.
Generally, media specialists do these calculations and communicate them to the account executive or advertiser. Anyone who works in advertising must understand what a CPM represents.
Cost per thousand: It is better to use a CPM analysis to compare vehicles within a medium (one magazine with another or one television program with another). It is also important to base

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